Has your business’s site traffic gone down over time – or even fallen off a cliff? Has your phone, the one that once rang off the hook, suddenly gone silent? Your website very likely has issues that could be identified and taken care of so your business can go back to being profitable. This is what a site audit is for. It’s a forensic examination of all of the different READ MORE
What is a Website Audit? Read Post »
A website redesign is often perceived by many as a time-consuming process with a big price tag attached. For those of us working in digital marketing, we know that nothing could be further from the truth. With a little bit of insider knowledge, and a shift from a fixed to a growth mindset, website redesigns can be easily accomplished. In this post, I’ll share the most common concerns I hear
Website Redesigns: Say This, Not That Read Post »
Does your website have an SSL certificate? You may not know what this is, why it’s important, or if it affects your website’s search rankings. If that is the case, read on. We will explain. What Is SSL? SSL, or Secure Sockets Layer, is an encryption-based internet protocol used to verify the identity of servers. In 1995, Netscape developed SSL to ensure privacy and data integrity when internet servers communicated
What Is an SSL Certificate? Read Post »
Are you annoyed by websites that take forever to load? You are not alone. No one appreciates slow websites. If your website is slow, be aware that this can affect your traffic and your conversions and make it harder for your business to succeed. How Fast Is Your Site Speed? Fast and slow are somewhat relative terms – ask anyone who ever used a dial-up modem to access the internet.
Site Speed: How Fast Is Your Website? Read Post »
