The first post in this series on email authentication changes covered the importance of DKIM and SPF records for email sending in light of the new requirements set forth by Google and Yahoo/AOL. This second installment will cover the DMARC record, a third piece to the email authentication puzzle. If you are unsure of what DMARC records are or why they are important, read on.  Anyone sending an email to

Do you feel like fighting spam in your email inbox is a never-ending battle? Two major email providers – Gmail and Yahoo – are raising the email authentication requirements in hopes of combating the ongoing fight against spam.  As of February 1, 2024, anyone sending an email to a Gmail or a Yahoo (including AOL)  email address will need to have valid DNS records in place to ensure email authentication.

Some of us are old enough to remember the days when we had to memorize telephone numbers, back before we all had a cell phone in our pocket to store all our data. Now, instead of paper address books or Rolodexes, we have convenient apps for collecting personal digital information like email addresses and telephone numbers. We also now have passwords for everything – apps on our phones, online banking,